Showmars® Hospitality Group Selects PAR Technology’s Cloud-Based Brink POS® Software

New Hartford, NY- March 23, 2017ParTech, Inc. (PAR), a leading global provider of point of sale (POS) and workforce efficiency solutions to the restaurant and retail industries, announced today that Showmars® Hospitality Group has selected PAR’s cloud-based Brink POS® Software. Showmars Hospitality Group, featuring a diverse mix of Greek, Southern, and American dishes, has served the Carolina region with fresh, made-to-order food in a casual and family friendly environment since 1982.

ParTech, Inc. is a wholly owned subsidiary of PAR Technology Corporation (NYSE: PAR).

With 30 current locations and plans to expand in 2017, Showmars Hospitality Group realized they needed a robust technology solution to grow with their business and help create a better experience for their customers and employees. POS Technology/ BB&T Merchant Services LLC, a point of sale software provider and merchant acquirer, facilitated the process to identify software for Showmars Hospitality Group that would improve business efficiency, allow for better reporting, online ordering and reward customer loyalty.

“We knew that a cloud-based software solution was the direction we wanted to take. We decided on PAR because of their industry position, impressive client base and the adaptability of Brink, which allowed us to easily integrate with the systems we currently have in place,” said Konstantine Zitsos, President & CEO of Showmars Hospitality Group.

“We are impressed with the smooth implementation process. We had envisioned dedicating a lot of time to getting it up and running, but the PAR team has made the process seamless and we really didn’t have to do much,” said Dean Peroulas, General Partner, Showmars Hospitality Group. “We have received fantastic feedback from our employees, managers, and operators. The ability for managers to access reports remotely has really helped them remain close to their stores when they are not physically there.”

“We are excited that Showmars Hospitality Group has selected Brink for their growing business. Having multiple locations serving breakfast, lunch, and dinner required a Cloud POS that would allow them to customize the solution, easily make menu changes company wide, and run daily reports,” said Paul Rubin, Chief Strategy Officer, ParTech, Inc. “With plans for growth in 2017, we are confident that Brink will help make that a seamless process and we look forward to being a part of their success.”


Showmars Hospitality Group serves fresh, made-to-order food in a casual, family-friendly environment. With a diverse mix of Greek, Southern and American flavors, Showmars Hospitality Group caters to a wide customer base with signature items such as gyros, Souvlaki, pita burgers, fresh salads and its famous World’s Best Fillet of Flounder. Founded in Charlotte in 1982, Showmars Hospitality Group has proudly served the southeast for 30 years. Showmars has a reputation of offering a broad selection of quality food at a great value, exceptional customer service and a comfortable atmosphere.


POS Technology/BB&T Merchant Services LLC specializes in hospitality point-of-sales systems and payment-processing solutions. As a wholly owned subsidiary of BB&T Corp. (BBT), BB&T is a Top 25-merchant acquirer, processing more than $20 billion in payments annually, and is one of the largest financial services holding companies in the U.S. More information about POS Technology/BB&T Merchant Services LLC and its full line of products and services is available at


PAR Technology Corporation’s stock is traded on the New York Stock Exchange under the symbol PAR. PAR’s Hospitality segment has been a leading provider of restaurant and retail technology for more than 30 years. PAR offers technology solutions for the full spectrum of restaurant operations, from large chain and independent table service restaurants to international quick service chains. Products from PAR also can be found in retailers, cinemas, cruise lines, stadiums and food service companies. PAR’s Government Business is a leader in providing computer-based system design, engineering and technical services to the Department of Defense and various federal agencies. For more information, visit or connect with PAR on Facebook and Twitter.