Brink Loyalty

Create a Fan Base and Connect with Guests in a Personal Way.

Loyalty Built into Your Point of Sale

The Brink POS Loyalty module is built into your point of sale. The cloud-based design enables real-time reporting and enterprise management, and offers a multitude of ways to delight guests.

  • A Seamless Experience

    A Seamless Experience

    Brink’s loyalty program allows for real-time access to the latest promotions across all restaurants and order channels for a perfect guest experience.

  • Configuration Management

    Configuration Management

    Configure your loyalty program once, and it's instantly available in store, online, and mobile. Design promotions to drive revenue in a specific store, at a specific time, across a specific order channel.

  • Surveys and Emails

    Surveys and Emails

    Automated emails and guest surveys keep your customers engaged, increase the number of recurring visits, and improve customer satisfaction.

  • Data & Analytics

    Data & Analytics

    With real-time reporting, analyze the success of your marketing efforts, with the ability to make decisions and adjustments on the fly.

customer laughing

Stay in Constant Contact with Your Guests.

Connect with Customers Across All Order Channels.

  • Reward your guests for supporting your brand.
  • Create customized Points Based Plans, Visit Based Plans, Item Based Plans, Lottery Style Rewards, and Bonus Events.
  • Send surveys, emails, and updates all tailored to specific consumer profiles.

Extend and Expand Your Restaurant's Reach.

Strengthen Relationships with Guests and Attract New Customers at the Same Time.

  • Gather and analyze valuable data such as contact information and purchase history to impact marketing decisions.
  • Encourage return visits, and offer bonuses to guests who refer family and friends.
  • Keep your brand at the forefront of consumers’ minds so they continue to choose your brand instead of competitors.
A happy employee standing with her arms folded.

Questions to Ask When Implementing a Loyalty Program:

Why do you need a loyalty program?

If you haven’t implemented a loyalty program yet, you are missing out! Repeat customers spend 67% more on average than new customers, so delighting and engaging recurring guests should be a top priority!


"PAR’s Brink POS Loyalty is Built into the POS"

"We went through extensive demos with multiple POS providers, and the fact that PAR’s Brink POS loyalty is built into the POS and not just integrated to it was a huge benefit to our business making it a simple decision."

- Richard Graeter

CEO, Graeter's Ice Cream