In the smartphone era where everything is right at your fingertips, social media serves as one of the most engaging and influential means of brand-to-customer interaction. According to PAR’s 2019 Restaurant Technology Trends Report, there are 60 million active business pages on Facebook and 3.1 billion people using social media. With so many competitors and
One of your repeat drive-thru customers just ordered 20 chicken nuggets and as they’re slowly pulling up to the pay window, a Silverado with monster wheels and flashy LEDs speeds ahead of them from the next order lane. Another health-conscious customer just got so sick of saying “no” to the double bacon cheeseburger they hear
It’s often been said a picture is worth 1,000 words, but in a world where the average attention span often rivals a goldfish is that really what we want? Restaurant designs, especially new restaurant logo designs, are your best chance to make a great first impression. Mess up that introduction, and customers may get the
With all the possible technology solutions out there claiming to help your restaurant’s operations run better, it may seem like a smart decision to start implementing as many of them as possible. However, in doing that, you run the risk of introducing even more operational complexity and headaches. Once those inefficient processes have become ingrained
How many times have you thought about going out to eat at your favorite restaurant, but then realized that you didn’t feel like leaving the house and would rather have it delivered straight to your door? For an increasing number of people, food delivery is becoming an alluring option, especially because of how convenient it
Taking preventive measures can make a huge impact on the overall security of your restaurant operation, and they don’t require any massive investments in new technology. By leveraging some cybersecurity best practices, you can easily protect your operating systems from cybercriminals and cyberattacks. According to the National Restaurant Association, “The digital age is transforming
Profit margins are always a focal topic amongst business owners- regardless of which industry you are in. With competition and market penetration at an all-time high, brands across the globe must continuously develop creative ways to remain profitable and relevant among consumers. The restaurant industry specifically has become oversaturated with the “next big thing” or
You have an entrepreneurial spirit. You dream of being your own boss. You are a passionate foodie who is also business savvy. You have always wanted to open your own restaurant. According to Technomic, the United States Restaurant and Bar Industry annual sales forecast is predicted to reach $603 billion in 2019, a 3.6% growth
Online ordering has changed the restaurant experience immensely over the course of only a few short years. What used to be a night spent out at a restaurant with friends has morphed into something completely different. Thanks to technology, convenience and the rise of third-party delivery services, online ordering is quickly growing into a booming
Ground beef, in some form, has long been a staple at every greasy spoon diner and most fast food locations across the United States, but is there a new kid on the block getting ready to take the crown? For decades, the allure of an all-beef patty drew millions of hungry customers in to get
The food truck movement started around 2008 and is credited to The Great Recession where many culinary professionals lost their jobs and decided to create their best dishes from a much cheaper location than owning a piece of real-estate – a truck! Think of how much it would cost to open a standalone restaurant –
With competition and market penetration at an all-time high, restaurants are reaching beyond their dining-in options to increase revenue and bring in business. More than ever before, new options such as takeout, delivery, and catering are becoming increasingly common in the restaurant industry. As new trends arise every other day, one thing is for sure: