If you live on the East Coast or Midwest, you are probably really feeling the winter blues by now. January – March tend to be slower months for restaurants, especially when its 10 degrees outside and Netflix and the couch is calling your name. So, how do you get customers to bundle up and head
Offering coupons in your restaurant can be an extremely effective sales tool for increasing your profit. Not only will coupons appeal to your current customer base, they will draw in new customers as well. What a fantastic way to create more brand ambassadors for your restaurant! Are Coupons Actually Effective? Coupons are still an extremely
Collaborations are a thoughtful way to create excitement around your brand and create meaningful connections in the industry. They’ve been happening longer than you might even realize. Remember when Dr. Pepper and Bonne Bell lip balm created a Dr. Pepper-flavored Lip Smacker? That was 1973. If you weren’t around then, you’re probably a customer to
Set expectations clearly during the recruiting process so there are no unhappy surprises, and try to get a sense of candidates’ short-term objectives. Restaurants will always churn employees faster than most businesses, but there are ways to tame the turnover rates. High turnover is a normal part of business for the vast majority of restaurants,
The team has to share the common goal of improving the company with the mindset of consistently applying themselves to the task. Non-management employees are the heartbeat of every company. They show up every day “swinging” the proverbial hammer and keep the business running. These employees are often positioned in teams, and being a “team”
By purchasing local everyday food staples, you are showing your support and investing back into your community. The holidays are behind us, but that doesn’t mean the season of giving is over. As a restaurant owner you should always look at ways to give back to those in your community. By no means do you
The CMO Council reported that in 2016, 71% of consumers in the United States were influenced by coupons and discounts when weighing purchasing options. Offering coupons in your restaurant can be an extremely effective sales tool for increasing your profit. Not only will coupons appeal to your current customer base, they will draw in new