Drive-thrus are changing with society, with QSRs increasingly focusing on technology to improve their efficiency in a world of complex menu items and changing customer expectations. As shown in Figure 1 below, more QSRs are taking over 200 seconds to complete a drive-thru order, with wait times representing a huge hurdle for QSRs as they

Quick Response (QR) codes have been around since 1994, when a Japanese company called Denso Wave created the two-dimensional matrix barcode system to track products during manufacturing. By 2011, companies like Skanz were betting they would be the next big thing in social media, creating silicon wrist bands with unique QR codes that would direct

The acquisition of Restaurant Magic this month will increase PAR’s cloud restaurant offerings by providing more inventory management, food management, labor & scheduling, and reporting & analytics solutions to support back-of-house operations. Restaurant Magic’s Data Central Management Suite runs on Microsoft’s .Net global application framework, meaning you won’t experience compatibility issues when integrating it with

Even with more technologies to expedite orders, quick service restaurant employees are getting frustrated. In 2018, QSRs experienced a 150% turnover rate, which MIT’s Technology Review reports as being the worst since record keeping began over two decades ago. This seemingly impossible statistic means that even the people hired to replace those who left their

In the smartphone era where everything is right at your fingertips, social media serves as one of the most engaging and influential means of brand-to-customer interaction. According to PAR’s 2019 Restaurant Technology Trends Report, there are 60 million active business pages on Facebook and 3.1 billion people using social media. With so many competitors and

One of your repeat drive-thru customers just ordered 20 chicken nuggets and as they’re slowly pulling up to the pay window, a Silverado with monster wheels and flashy LEDs speeds ahead of them from the next order lane. Another health-conscious customer just got so sick of saying “no” to the double bacon cheeseburger they hear

It’s often been said a picture is worth 1,000 words, but in a world where the average attention span often rivals a goldfish is that really what we want? Restaurant designs, especially new restaurant logo designs, are your best chance to make a great first impression. Mess up that introduction, and customers may get the

With all the possible technology solutions out there claiming to help your restaurant’s operations run better, it may seem like a smart decision to start implementing as many of them as possible. However, in doing that, you run the risk of introducing even more operational complexity and headaches. Once those inefficient processes have become ingrained

How many times have you thought about going out to eat at your favorite restaurant, but then realized that you didn’t feel like leaving the house and would rather have it delivered straight to your door? For an increasing number of people, food delivery is becoming an alluring option, especially because of how convenient it

Taking preventive measures can make a huge impact on the overall security of your restaurant operation, and they don’t require any massive investments in new technology. By leveraging some cybersecurity best practices, you can easily protect your operating systems from cybercriminals and cyberattacks. According to the National Restaurant Association, “The digital age is transforming

Profit margins are always a focal topic amongst business owners- regardless of which industry you are in. With competition and market penetration at an all-time high, brands across the globe must continuously develop creative ways to remain profitable and relevant among consumers. The restaurant industry specifically has become oversaturated with the “next big thing” or

You have an entrepreneurial spirit. You dream of being your own boss. You are a passionate foodie who is also business savvy. You have always wanted to open your own restaurant. According to Technomic, the United States Restaurant and Bar Industry annual sales forecast is predicted to reach $603 billion in 2019, a 3.6% growth