With the kids out of school, communities holding events and families enjoying outside dining, make sure you are connecting with everyone through social media platforms. From co-workers, tourist and even your neighbor, everyone likes a nice meal out… the hard part is deciding where to go! Living in an instant world, we are now able
We are living in a Digital Era. In 2018, the Internet is arguably the single most influential factor of our culture; transforming the way we view communication, relationships, and even ourselves. Social media platforms have evolved to symbolize status of both individuals and businesses alike and have become the preferred vertical for advertisement. Utilizing social
Here’s a quick list of ideas to help boost your restaurant’s marketing As the fast-casual market continues to sky rocket, restaurants are popping up daily. 2018 is the year to stand out. Believe me, I know how busy you are, so to help I’ve put on my creative thinking cap and am sharing these fun
Responsible leadership should include crisis prevention, preparation and a calm, straightforward approach to communication in the event that a PR disaster must be weathered. – Forbes They say, “any PR is good PR.” There is some truth to this, but wouldn’t you prefer that the conversation about your brand be positive? We have seen a
Just when you think you have the latest and greatest technology implemented in your restaurant, something new comes out. Today, you have to always think ahead and be willing to adapt. As everything moves to the cloud, more and more technology is going to be impacted, including how your kitchen operates. A POS system is
Consumers will most likely be focused on making lifestyle changes, setting goals, saving money, and getting healthy. Now marks the perfect time to develop some marketing strategies that align with this time of year. Consumers will most likely be focused on making lifestyle changes, setting goals, saving money, and getting healthy. Turn your restaurant into
Consider passing out bite sized samples of appetizers, or your popular dishes while guests are waiting in line, or are waiting to be seated. The holidays are just around the corner! While the hustle bustle of the holidays can sometimes be stressful and overwhelming, from a business perspective it’s the perfect time of year to
The key to the holiday season is being prepared and organized. Whether you are battling a blizzard or trying to stay cool in a heatwave, the holidays are around the corner and people still must eat! How can you make your restaurant more inviting to those who are ready to celebrate? Below are the best
Save company descriptions for the end of the press release, so they do not take away from the story you are trying to tell. Press releases are a traditional way of getting your newsworthy information out to the press. This form of communication often results in free publicity, media opportunities and prospects reaching out to
Social media has become the driving force in the restaurant industry. A recent report in the New York Times shows that 72% of consumers use Facebook to make restaurant and food-related decisions based on comments and images shared by others. The desire for customers to connect with each other through social networks is abounding, and its time
“Foodie” photos are a great way to bring attention to your restaurant, store, or recipes. However, photographing food can be tricky and since many people may judge your food based on these photos, you want to get it just right. Style Your Food One way to ensure that your photographs make your food look appetizing
Looking for ways to keep loyal customers and bring new guests through the door? Here are the top marketing techniques to help drive your business. Loyalty Programs or Discounts An effective strategy to keep your customers coming back is to create a restaurant loyalty program. This type of program rewards your best and most loyal