Author: Melanie Bradley

Melanie Bradley is the Product Marketing Specialist for PAR’s POS Restaurant Technology platform. Melanie holds a Master's degree from Florida State University in Humanities with a minor in English and Creative Writing. She works extensively with the Product Management Team to create product messaging, conduct competitive research on product positioning, and creating launch plans to bring hardware, software and service products to market. Melanie is a certified Yoga instructor, an avid CrossFitter and an adventure enthusiast.

restaurant delivery

Delivery is currently one of the hottest topics in the restaurant industry; a feature that was once an optional way to receive your pizza has manifested rapidly alongside the cultural shift that now centers around the overzealous consumer need for convenience. Our current generation expects to enjoy their cuisine whenever and wherever their heart’s desire,

food safety culture

In essence, food safety fundamentally revolves around individual human behavior. Human behavior in turn, is largely driven by culture. To successfully develop a food safety culture, an operation must possess impeccable leadership and incorporate the highest standards of food safety. How do you convince management to buy-in to this concept? Many times, food companies will

If you’re a restaurant owner, you’ve probably heard of the kitchen display system. But what is it, and how could it improve your restaurant?  The kitchen display system (also called the kitchen video system) is a digital alternative to kitchen printers and paper tickets that connects to your restaurant’s POS software. Essentially, it acts as a communication link between the front

off premise delivery blog

With the exception of fine dining, most every restaurant segment (QSR, fast casual, casual restaurant) is designing for delivery, for more even meals consumed in homes or places of business, or at the soccer field.      As reported in QSR recently, 30 percent of orders for Firehouse Subs locations in South Florida came through

You’ve put a lot of thought into creating each recipe. Now, it’s time to put equal thought into the menu design itself. Why? Because the menu is your chance to tell your customers what to buy. Where to List Your Recipes Did you know that the average customer decides what to order after 109 seconds?

What is a menu? For the customer, it’s a list of recipes to choose between. For you, it’s the ultimate marketing tool, so your menu design needs to be well thought out and strategic. Your menu is the one piece of advertising that all your customers are guaranteed to see. And through that menu, you