Author: Gino Geruntino

Gino Geruntino is a Marketing Specialist for PAR, helping drive leads for PAR’s hardware and software products. He holds a Bachelor’s degree in Broadcast Journalism from Utica College of Syracuse University. When he isn’t working, you can likely find Gino hiking the trails near his home or trying out a few new recipes.

Building Customer Loyalty Using Your Restaurant POS System

If you’ve operated a restaurant for more than 20 minutes, you’ve probably learned that in order to keep living your dream, you’re going to need customers to spend money. They can’t just be one-and-done customers, either. According to one study out of Harvard, increasing repeat customer numbers by as little as 5% can boost your profits between 25

Implementing a New POS System

Having a reliable and well-implemented restaurant POS system can have a huge impact on your bottom line. According to the National Restaurant Association (NRA), more than 80% of restaurants use an electronic POS or register system, yet only 12% of restaurant operators believe they’re on the cutting edge technologically. This disconnect is interesting, considering a growing number of customers are expecting technology to be part of their