Expanding Guest Service Capabilities –Centralizing and Automatically Updating Guest Data

^SMS|GlobalGuest provides a centralized guest profile database and makes relevant guest information available to employees at every connected property via web services and fast internet connections. Any additions or changes to a guest’s profile are uploaded to the central guest database and made available to other properties in real time, rather than via a traditional end-of-day batch update.

This innovative guest service solution enables employees to provide great and memorable guest Service. ^SMS|GlobalGuest provides actionable information about the relative value of each guest by tracking the business activity a customer has had with all properties. Each property can then provide guests with services and amenities that are appropriate to their value level, and these services can be standardized across a chain of properties.

Technology Components:

• ^SMS|Host Hospitality Management System
• Microsoft Dynamics CRM 4.0
• Microsoft SQL Server® 2008 64-bit
• ^SMS|Diplomat